Table of contents hide 1 Every day people talk about consumption and collaborative economy, which makes us happy! To put the points on the ies Luis Tamayo tells us in 5 minutes the 5 keys to understand the collaborative economy. The good thing if brief twice good. 2 1. OPTIMIZE RESOURCES 3 2. TRUST 4 3. FIGHTING MINIMUM 5 4. REGULATE AND PROHIBIT 6 5. ECONOMIC TRANSFORMATION 7 The 5 keys to understanding the collaborative economy

Every day more people talk about consumption and collaborative economy, which makes us clear! To put the points on the ies Luis Tamayo tells us in 5 minutes the 5 keys to understand the collaborative economy. The good thing if brief twice good.

For Luis Tamayo, an expert in collaborative economics and OuiShare Connector for Madrid, although now there is a bitter debate with the collaborative economy, it will end up happening as with the phenomenon of sharing music or video files online, whose users began calling themselves "pirates" and they have ended up completely changing the business model of large corporations and adapting them to the new reality.

For Luis Tamayo these are the 5 keys to understanding this phenomenon:

1. OPTIMIZE RESOURCES

The collaborative economy "is being installed very quickly and forcefully" as they are "solutions that we did not contemplate before" and that make the resources we have "more efficient". Something that has highlighted even more with the crisis, which has shown us the unsustainable level of production and consumption that we had: “the collaborative economy is proposing a model that tries to get the best possible return to resources. When a resource is not being used it is garbage, as if you have a car standing on the street. consumption is not to have, is to use ”

2. THE TRUST

Internet continues to transform the world and is constantly evolving. “The first revolution occurred with social networks, then the second was to share files, movies, music, opinions. now the third is to share outside, in the offline ”

In this sense, for Luis Tamayo, thanks to technology "we are able to build trust among strangers", something that allows us to exchange resources and tangible or intangible assets such as knowledge, cars, rooms or services. "There are no contracts or laws, I trust the person who rents me his house or his room and we don't need anything else

3. FIGHT MOOD

The expert considers that one of the great problems of the collaborative economy is that it covers the entire business spectrum: “there are large companies that are publicly traded and small non-profit projects that are generating a social impact and that not only try to make money " They are two models that coexist.

4. REGULATE AND PROHIBIT

It is the main topic of controversy. This model is "sharing or selling a good that is privately owned, " so regulating this aspect is complicated. in his opinion, “the excess of regulation attempts against freedom and individual responsibility, reaching points of regulatory paternalism that are not good for anyone”

5. ECONOMIC TRANSFORMATION

It is a trend that “by figures, speed and scale” has the possibility of changing society, the economy or culture, and “in 15/20 years it can transform everything”, something that demonstrates “the reaction on the part of traditional sectors ”, on a war footing with platforms such as“ uber ”or“ bla bla car ”, among others

"The future may not be what it was before, we are instead towards a new model that is an opportunity, although now it is seen as a threat", therefore, although at this time "all movements are aimed at protecting traditional models, in the end time will prove right ” predicts Luis Tamayo.

Source: http://www.consumocolaborativo.com

The 5 keys to understanding the collaborative economy